1Pipeline by Stage
Where your deals sit in the funnel
Lead
Qual
Prop
Neg
Won
2Revenue Trend
Monthly closed-won revenue over time
Sep Nov Jan Feb
3Activity Volume
Weekly activity count trending upward
W1 W3 W5 W7
4Activity by Type
Breakdown of how your team engages
Emails 40%
Calls 25%
Meetings 20%
Notes 15%